LG OLED x Forza Horizon 5 — Unleashed

LG OLED X Forza Horizon 5 Unleashed, an integrated campaign including a once-in-a-lifetime gaming experience for Forza Horizon fanatics and influencer-led paid media content, all to demonstrate LG OLED as the screen that makes up the dream gaming setup.

Held at Dunsfold Park in Surrey, better known as the filming location for Top Gear, we designed the ultimate gamers’ test drive of LG’s next-generation OLED screen technology with an immersive Forza Horizon 5 superfan experience. Working in collaboration with LG’s strategic partners, fans were taken under the hood, unveiling the new game in all its glory.